For the ABICSI x Rayon Vert collaboration, we developed a video that highlights both the des ign and production of their fully 3D-printed sunglasses. Through CGI, we visualized the precision of the printing process, showing how technology shapes every detail of the frame. The result is a seamless blend of innovation and craftsmanship.Alongside the digital sequences, live-action shots capture a runner moving through nature, putting the sunglasses in action. This contrast between the technical and the organic reinforces the essence of the product—lightweight, durable, and made for motion.
DOP: Dario Sbattella
2D Animation: Niccolò Barbieri
[Barbi]
Talent: Sofia Blu Cremaschi
Color Grading: Vieri Dalla Chiesa
MUA : Alexandra Marinkovic
For the ABICSI x Rayon Vert collaboration, we developed a video that highlights both the des ign and production of their fully 3D-printed sunglasses. Through CGI, we visualized the precision of the printing process, showing how technology shapes every detail of the frame. The result is a seamless blend of innovation and craftsmanship.Alongside the digital sequences, live-action shots capture a runner moving through nature, putting the sunglasses in action. This contrast between the technical and the organic reinforces the essence of the product—lightweight, durable, and made for motion.
DOP: Dario Sbattella
2D Animation: Niccolò Barbieri
[Barbi]
Talent: Sofia Blu Cremaschi
Color Grading: Vieri Dalla Chiesa
MUA : Alexandra Marinkovic